08:00 - 09:00 | REGISTRATION & WELCOME COFFEE |
OPENING SESSION | |
09:15 - 09:30 | Welcome Addresses |
Dr. Eli Fel | |
Founder & Honorary Chairman, Global Shopping Forum | |
Managing Director, Travel Blue GmbH | |
09:30 - 09:45 | Introduction and Welcome Speech Dusseldorf |
Pia Martina Klauck | |
Head of Commercial Operations, Flughafen Düsseldorf GmbH | |
09:45 - 10:30 | 2030, Three Airport Scenarios |
Ricardo dos Santos Miquelino | |
Future Society Scout, and dos Santos GmbH | |
Deep Dive Discussion 1 | |
10:30 - 11:00 | In-Flight Shopping - Did We Miss Time? |
Mario Kalsch, Head of Ancillary Services, Lufthansa Group | |
Martin Neuser, Consultant, Lufthansa Group | |
Deep Dive Discussion 2 | |
11:00 - 11:30 | R E F R E S H M E N T B R E A K - 1 |
FORUM MAIN SESSION: | |
11:30 - 12:00 | Marketing Solutions To Attract Chinese Travellers |
Michael Mauerhoff | |
Head of Marketing Sales DACH, Global Blue Deutschland GmbH | |
Deep Dive Discussion 3 | |
12:00 - 12:30 | Data Driven Marketing In Travel Retail |
Jan Hieronimi | |
Industry Manager Retail, Google Germany GmbH | |
Deep Dive Discussion 4 | |
12:30 - 13:00 | The Revolution Will Be Digitized |
Lewis Allen | |
Director of Environments, Portland | |
Deep Dive Discussion 5 | |
13:00 - 14:15 | N E T W O R K I N G L U N C H B R E A K |
14:15 - 14:45 | Change is the Only Constant |
Till Pohlmann | |
Head of Global Travel Retail, HUGO BOSS AG | |
Deep Dive Discussion 6 | |
14:45 - 15:45 | TUTORIAL FOR MARKETEERS: |
Google Playbook: How to Target Travellers | |
Jan Hieronimi | |
Industry Manager Retail, Google Germany GmbH | |
15:45 - 16:30 | R E F R E S H M E N T B R E A K - 2 |
FORUM MAIN SESSION 2 | |
16:30 - 16:45 | A brand point of view: Digitalization facing the trinity challenge
|
Stéphanie Lefebvre | |
Travel Retail Director EMEA, Lacoste | |
16:45 - 17:00 | A Peek Into China’s Digital Marketing: The Leverage Of Chinese Social Media |
Lexie Guo | |
Managing Director, Global Smiling | |
17:00 - 17:30 | Role of Online Information Search In The Decision-Making Process: The Digital Journey |
Anna Marchesini | |
Head of Business Development, m1nd-set | |
Deep Dive Discussion 7 | |
CLOSING SESSION | |
17:30 - 17:45 | Closing Remarks |
Dr. Eli Fel | |
Founder & Honorary Chairman, Global Shopping Forum Managing Director, Travel Blue GmbH | |
17:45 - 21:00 | N E T W O R K I N G & P A R T Y |